GENRE
the most successful genres at the UK box office are animation, action and comedy whereas the least popular are war, documentary and romance. furthermore, in 2013-14 153 comedy films were released , this shows that comedies are easier to make and that they are one the most popular genres .
in addition, 33 animated films and 47 action films were made ,this is mainly due to the fact that the film creators have to use hi tech equipment which results in it being more expensive . this information shows us that animations are more popular because people find them more enjoyable.
AUDIENCE
15-24 year olds have been to the cinema the most this year, to watch a variety of films but pitch perfect was the most successful comedy film with this age group . however, the lady in the van which is a comedy , was the most popular film amongst those over the age of 50. also, many people within the age group 25-34 watched the unchained,fast and furious and the rush , which made them the most popular films watched by 24-34 year olds.
men preferred the genres: action and thriller whereas the most popular genres amongst women were drama , comedy and fantasy.
big hero 6, home and minions were most popular with the 7-14 age group, this shows us that this age group prefers to watch animations because they find these films interesting and funny. many animations such as frozen , jack the giant slayer and the croods, were popular with the 35-44 age group because they have children who wanted to watch these films.
many of lower middle class audience enjoyed watching gravity which is a sci-fi whereas oz the great and powerful, despicable me were popular amongst the upper middle class audience.
popular films in Scotland were different to the popular films in London because in Scotland , people preferred seeing home grown characters on the big screen because they though it is more realistic and relatable.
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